The True Cost of Ignoring Your Quotes: Why Contractors Lose More Than Just Jobs

Every contractor has been there—you send out a quote, and then… silence. Maybe you tell yourself the customer wasn’t serious, or they probably went with someone cheaper. But in reality, not following up is often what costs you the job.

The financial impact of unclosed quotes goes deeper than you think.

Lost Revenue Adds Up Fast

Imagine you send out 20 quotes a month worth $5,000 each. If you only close 25% of those jobs without follow-up, that’s $25,000 of revenue. But what if consistent follow-up helped you close even just 2 more jobs per month? That’s an extra $10,000 in revenue—over $120,000 a year.

Follow-up doesn’t just add jobs—it adds stability to your business.

It Hurts Your Reputation Too

Homeowners often assume silence means you’re too busy, unorganized, or not interested in their job. Even if they liked your work, they’re unlikely to recommend you if they never heard back after the quote. A lack of follow-up can quietly erode your reputation.

The Confidence Factor

Follow-up isn’t just about nagging customers—it shows professionalism. When you reach out with reminders and updates, clients feel reassured that you’ll handle their project with the same care and reliability. It builds trust before the job even starts.

How to Avoid the Costly Mistake

Here are three quick habits contractors can build to protect their bottom line:

1. Block time for follow-ups just like you block time for jobsite visits.

2. Track every quote so none slip through the cracks.

3. Automate reminders when possible to save time.

Final Thoughts

The cost of ignoring your quotes isn’t just lost jobs—it’s lost revenue, lost referrals, and lost credibility. Contractors who take follow-up seriously consistently outperform those who don’t.